Merison Retail B.V. - Joop Geesinkweg 224
Merison - Inspring a healthy home and lifestyle - Merison.com
Merison is a leading international supplier to large volume retail chains of high quality branded food related non-food products.
About Merison Retail B.V.
The 1980s was marked by the phenomenon of ‘big chain stores’, major retailers started to conduct their business directly with suppliers and no longer required the service of traditional wholesalers. Once again, it was time for a change for Merison. Merison combined existing know-how and competencies of production, supply and logistics in non-food and household products with modern retail marketing techniques. This resulted in new distribution possibilities, essential for the continuation of Merison.
As a reflection of this redesign, the company restructured itself. The “old” Merison became Merison Holding, with two subsidiaries: Merison Retail for the household products and ElektroVakman for the electrical goods’ market. Two different companies, but with a number of the same basic principles: service, marketing, sourcing, product development, and information. ElektroVakman was sold in 2003 to United Retail B.V..
Merison specialized in assisting supermarkets, which wanted to supplement their food assortment with the sale of (household) “non-food” articles. It took care of not only supplying these “non-food” articles, but also of developing specific shelf-modules for them as well as special displays for seasonal products. In addition Merison specialized in the creation and execution of corporate loyalty promotions. The goal of these promotions is to strengthen the supermarket’s customer-loyalty, image, and market-share.
Contact Merison Retail B.V.
| Address : | Joop Geesinkweg 224, 1114 AB Amsterdam, Netherlands |
| Phone : | 📞 + |
| Postal code : | 1114 |
| Website : | https://www.merison.com/ |
| Categories : | |
| City : | Amsterdam |
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